Ernst & Young were wondering if we had any fun ideas for their Facebook fans.  We foolishly suggested that they run a poll on their Facebook wall to decide our fate:

1. Take the day off – Ross and Ed, you guys work too hard!

2. Swim the river Cam (horrible murky river in Cambridge, at a time when temperatures are below freezing)

3. Make a video to promote the Ernst & Young Prize Tagging Competition

 

Given that we sell advertising space on our faces for a living, 1 was out of the question.  Most people didn’t even take the time to read 3, because they’d already seen 2 – a combination of pain, danger, and partial nudity.  Needless to say, the landslide victory was 2, and we received an email from Ernst & Young in the morning to the effect:

‘Ross and Ed, I’ve just seen the results – are you actually going to do it?  You should make up an excuse – it’s too dangerous!’.

To which we replied:

“We are men of our word.  We swim today”.