Let's Get Down to Business
So you're interested in Buying our Faces. If you know what you're looking for in an advert and are a busy bee, drop us an email at , and we'll tell you exactly why Buy My Face is (or isn't) right for you. If you have time to explore, make sure you read our FAQs, check us out on and , and read on to see what a face-ad can do for you…
Viral Advertising
Viral advertising is becoming increasingly popular, and for good reason. Creating a fun and infectious advert can be more effective, and save time and money compared with conventional adverts.
- Explosive – Ignite your campaign with a face-ad which diffuses exponentially through pre-existing social networks, using your desired audience to do the spreading for you
- Cost effective – We believe we're offering better value for money advertising than we've seen anywhere else. You can buy a day from £1, and the price increases throughout the year to reflect the number of online followers we gather. Want us to prove it? Email , and ask for our CPM statistics.
- Impact effective – People hear about your advert from friends, which means they're much more likely to take notice of it than if you contacted them through other means.
- Improve your search ranking.
On our faces
We are living in an age where branding is everywhere… so how do you get noticed? One way is to do something a bit different, and we think Buy My Face is exactly that.
- Attention grabbing – would you stop what you're doing to take in a conventional advert? How about if the advert was on somebody's face? There's a story behind our face-ads, and they've already intrigued people who've seen them, started conversations, and gained followers on social media.
- It's fun – people think we're barmy… but in a good way. They seem to like us, and are amused by what we're doing. We're giving a new, friendly meaning to an in-your-face advert.
- On the Internet – On your day, our homepage will contain a link to your website, and for as long as Buy My Face is hosted, our calendar will link to your website. As well as that, we'll be tweeting about your company, liking you on our Facebook page, and mentioning you in videos… that's a whole lotta people clicking where you want them to click.
- Stay ahead of the game – social media has unlocked new avenues through which you can promote yourself. Your competitors will be looking for cheaper and more effective ways of connecting with potential customers… hec, they might even be reading this right now. Whether you want to Buy My Face as part of a larger advertising campaign, or Buy My Face and keep a hands-off approach to marketing, you'll be making the most of new avenues available to you
- Tailor your advert – You can enhance the effectiveness of your face-ad by increasing the incentive for people to spread your advert. That's why we'll let you customise what you write on our faces – e.g. [Your Company Logo] on Ross' face, and 10% off code: 8453 on Ed's face. On our homepage, you can also include hyperlinks, a description, images, and if you have a special request, ask us and we'll see what we can do.
- Product placement – imagine your advert on the Internet, on TV, in the newspaper, at a bus stop, on a bench, at a festival, and in a bedroom. Stop imagining. Buy My Face.
A Timeless Purchase
Remember, you are not just buying one day of advertising, you are buying our faces for one particular day that will forever be yours.
- Once a year – On 1st October 2012, our website will be transformed into an online calendar. The 366 original days will be frozen, along with the companies that bought them. If you've bought a date, then once a year, you'll feature on our homepage, and users will be able to see the original links, pictures, and posts that were uploaded on that date.
- Everyday – benefit from return visits, as Buy My Face followers and visitors will be able to see your company, and follow links to your website from our online calendar every day of every year (not just restricted to the day you purchased).
- Printed calendar – we plan to extend beyond the world of websites, apps, and binary, and into reality with a printed version of our calendar. Get your logo on bedside tables worldwide.
Exclusive
Partly to make your purchase even more special, and partly to avoid irreversible skin damage, we'll only ever sell 366 days of advertising on our faces. That's a promise.
- At the end of our year, we'll transform our website into an online calendar. Your company could be amongst a select few listed on our site for the whole world to see.
- In the future, people could be talking about those guys who painted logos on their faces'… will your logo be one of them?
Facts and Quotes
2011 is a year of increased online advertising, and within this, huge acceleration of viral advertising. In short, 2011 is the year to Buy My Face.
- "23% year-over-year increase demonstrates growing importance of digital marketing and advertising" — IAB and PwC, 2011
- Viral adverts have "1000 times greater impact than traditional ads" — http://www.amplimark.com/branding-and-marketing/viral-marketing.shtml
- "Viral marketing campaigns produce 750% more clickthroughs than traditional banner ads" — Marketing Experiments, November 2006
- "Online marketing has a greater effect on brand engagement than any other advertising medium" — IAB research 2006
